Get Task & Purpose in your inbox
5 Times Brands Forgot The Meaning Of Memorial Day
For nearly 150 years, Memorial Day has been a day in which we honor and remember our fallen loved ones, friends, and heroes who died defending our freedoms. At its core, Memorial Day is a somber time — one in which we reflect on the ultimate sacrifices our military men and women have made for our country. Occasionally, however, many forget why we remember on Memorial Day, and see the occasion merely as chance to get brand recognition or to hold a sale — which falls woefully short of its true purpose.
1. Wearing all white. Memorial Day surely means more than being able to wear white, as fashion agency The Lions claimed on Twitter, citing a piece in Harper’s Bazaar. UPDATE: The Lions removed this tweet from their Twitter page - the image below is a screenshot of the original tweet.
2. Wiggling through the weekend. Stephanie Abrams and her crew have great energy, and we’re all about the fun GIF ... But there’s a deeper meaning behind the big, fat weekend that isn’t acknowledged in this tweet.
— Stephanie Abrams (@StephanieAbrams) May 26, 2016
3. Anti-meat crusading. While we respect their staunch beliefs — and their constitutionally protected right to express them — PETA might have disrespected Memorial Day with this depressing message.
Q: What are hot dogs made of?
A: Chemicals, bugs, bone, pig snouts, metal, rodent parts, pig anuses, & plastic.#MemorialDay
— PETA (@peta) May 22, 2015
4. That’s the one thing on your mind? Winky & Dutch, an online jewelry retailer, leaves a lot to the imagination with this nebulous tweet. It’s pretty obvious however that the “one thing” on their minds doesn’t have much, if anything, to do with the true meaning of Memorial Day — especially considering the almost offensive double-meaning of #YOLO — as if we weren’t already painfully aware that you only get one chance at life.
— Winky&Dutch; (@winkydutch) May 26, 2016
5. Let Freedom Wing? Hooters is a popular establishment in military circles, but perhaps strikes the wrong tone with this tweet. This ad would be well-suited for Veterans Day, but advertising support to military with a free meal on Memorial Day misses the point of honoring the fallen.
We salute our troops! All service men & women eat free on #MemorialDay! Let Freedom Wing! pic.twitter.com/ApdWAP4qBa
— Hooters (@Hooters) May 24, 2016
Bonus! Another ad from Hooters.
— Hooters (@Hooters) May 26, 2016
The U.S. Department of Veterans Affairs put on leave an Atlanta-based administrator and reassigned the region's chief medical officer and seven other staff members while it investigates the treatment of a veteran under its care.
Joel Marrable's daughter discovered more than 100 ant bites on her father when she visited him in early September.
The daughter, Laquna Ross, told Channel 2 Action News: "His room had ants, the ceiling, the walls, the beds. They were everywhere. The staff member says to me, 'When we walked in here, we thought Mr. Marrable was dead. We thought he wasn't even alive, because the ants were all over him.'"
SAN DIEGO, Calif. — A former U.S. Navy sailor was sentenced to 20 years in prison Monday for having sexual contact with a 14-year-old Oceanside girl in 2017, federal prosecutors in San Diego said in a statement.
WASHINGTON (Reuters) - Known for acting on impulse, President Donald Trump has adopted an uncharacteristically go-slow approach to whether to hold Iran responsible for attacks on Saudi oil facilities, showing little enthusiasm for confrontation as he seeks re-election next year.
After state-owned Saudi Aramco's plants were struck on Saturday, Trump didn't wait long to fire off a tweet that the United States was "locked and loaded" to respond, and Secretary of State Mike Pompeo blamed Iran.
But four days later, Trump has no timetable for action. Instead, he wants to wait and see the results of investigations into what happened and is sending Pompeo to consult counterparts in Saudi Arabia and the United Arab Emirates this week.
That sound you're hearing is Army senior leaders exhaling a sigh of relief, because the Army has surpassed its recruiting goal for the year.
After failing to meet recruiting goals in 2018, the Army put the pedal to the metal and "did some soul searching," said Acting Army Secretary Ryan McCarthy, to ensure that they'd meet their 2019 goal. It must have paid off — the service announced on Tuesday that more than 68,000 recruits have signed on as active-duty soldiers, and more soldiers have stuck around than they expected.
Air Force Chief of Staff Gen. David Goldfein transformed into the Cigarette Smoking Man from "The X-Files" on Tuesday when explaining why UFO enthusiasts should avoid storming the mythical Area 51 installation in Nevada.
"All joking aside, we're taking it very seriously," Goldfein told reporters during the Air Force Association's annual Air, Space, and Cyber Conference. "Our nation has secrets, and those secrets deserve to be protected. The people deserve to have our nation's secrets protected."