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Veterans Day marks an important time of the year when Americans from all walks of life can pause and reflect on the millions of U.S. service members who answered the call of service to the United States. And, as usual, this solemn time comes with its own distinctly American traditions — namely in the form of discounts and sales as major retailers.

To honor this year’s Veterans Day, we’re running a one-day, 40 percent off sale at our company store. Items include everything from stickers and playing cards to hats and hoodies, all designed by the Task & Purpose staff so you can rep your favorite military news and culture publication no matter where you are.

The discount will be automatically applied at checkout with no coupon code, so go ahead and visit the Task & Purpose store and check out all the fun merchandise we have to offer. This sale ends at 3 am ET on Friday, November 12, so hurry up and get your gear while supplies last!

>> Visit the Task & Purpose store here for 40 percent off all merchandise