When the U.S. military dropped the GBU-43, known as the MOAB — short for Massive Ordnance Air Blast, or it’s more grabby nickname, the mother of all bombs — on a network of tunnels belonging to Islamic State militants in Afghanistan, it made headlines the world over. Reports of the April 13 strike in Nangarhar province in Afghanistan ran on every major outlet — some set to the uber-patriotic song stylings of Toby Keith, underscoring the bomb’s role as both a tactical asset and a propaganda tool.