Get Task & Purpose in your inbox
These Heroes Tried To Sneak A ‘Talladega Nights’ Reference Onto Their Mission Patch
The National Reconnaissance Office is the Department of Defense organ tasked with operating the recon satellites that relay signals intelligence to various intel agencies. Talladega Nights: The Ballad of Ricky Bobby is a 2006 sports comedy that follows a NASCAR-racing Will Ferrell through a classic hero’s journey. In the decade after the latter’s theatrical release, the two had virtually nothing in common.
In August 2016, that all changed.
A series of internal emails from that time period reveals that NRO personnel attempted to sneak a reference to the bawdy comedy into the organization’s official spy-satellite logo.
The emails, obtained and published by Freedom of Information Act request clearinghouse MuckRock on Jan. 16, reveal that the NRO had tightened restrictions on designs for its mission patch after a December 2013 mission patch featured an octopus eating the Planet Earth. That patch had originally been intended as an engineering in-joke about a faulty piece of equipment and not a reference to global domination, but it provoked fierce mockery from everyone and their mother, including the Daily Show. Years after the incident, the August 2016 emails reveal the design for a Lewis & Clark-themed patch with a strikingly familiar motto:
A proposed logo design for the National Reconnaissance Office's NROL-76 mission patchNational Reconnaissance Office/MuckRock
Why yes, that is the catchphrase of Ferrell’s titular Ricky Bobby from Talladega Nights, and the NRO design team that slapped it together was damned pleased with itself: Another email reveals that the team explicitly suggested the slogan, in tribute to Ricky Bobby’s frequent refrain that he “wanted to go fast.”
In response, another NRO employee wrote that the slogan wouldn’t necessarily fly with higher-ups, especially in the wake of the whole world-eating-octopus debacle, noting that the quote “is not exactly an academy award [sic] winning moment."
Eventually, the Talladega Nights slogan was totally killed due to copyright concerns (which, well, lol), and the NRO staffer in charge of the process sent out a bunch of bland substitutes from nerds like William Clark and Sacagawea.
Luckily, DoD personnel are a crafty bunch: An NRO employee suggested simply translating Bobby’s declaration of victory into Latin through Google Translate. “The Latin approach has worked before,” the employee wrote, “and allowed one of my previous organizations to have the slogan ‘Doing God’s work with other people’s money’ fly right through the approval process.” (Some light Google searching did not turn up the “other people’s money” slogan, but if you know what he’s talking about, my email’s at the end of the article.)
Sadly, the Ricky Bobby homage never made it onto an NRO patch; the supervisor took a pass on all Latin phrases, deeming them “hard to understand and remember,” before settling on the epically bland “Explore — Discover — Know.”
The adopted logo design for the National Reconnaissance Office's NROL-76 mission patchNational Reconnaissance Office/MuckRock
There is no greater joy in the world than the email threads of bored government employees.
A former Marine arrested as he tried to enter the U.S. Coast Guard Training Center in Cape May with a modified AK-47 rifle, handgun, body armor and ammunition faces federal weapons charges, officials said Friday.
There are 'thousands' of decisions to make about the new Space Force, but the military's 2nd-highest-ranking officer already knows the 'perfect partner'
Editor's Note: This article originally appeared on Business Insider.
The US military's newest service, the Space Force, is only about a month old, having been signed into law by President Donald Trump on December 20.
Military veterans from throughout Northeast Florida came together Saturday morning to honor comrades in arms who were prisoners of war or missing in action, and remember their sacrifice.
After the plane landed, Pope Army Airfield was silent on Saturday.
A chaplain prayed and a family member sobbed.
Tarah McLaughlin's fingers traced her husband's flag-draped coffin before she pressed two fingers to her lips then pressed her fingers to the coffin.
The remains of Staff Sgt. Ian McLaughlin, 29, of Newport News, Virginia, arrived back to Fort Bragg a week after he was killed Jan. 11 by an improvised explosive device in Afghanistan.
Pfc. Miguel Angel Villalon, 21, of Joliet, Illinois, also was killed in the same incident.
The U.S. Space Force has a name tape for uniforms now. Get excited people.
In a tweet from its official account, the Space Force said its uniform name tapes have "touched down in the Pentagon," sharing a photo of it on the chest of Gen. John W. Raymond, the newly-minted Chief of Space Operations for the new service branch nested in the Department of the Air Force.