Get Task & Purpose in your inbox
Task & Purpose is the #1 digital media company for today's military community and the fastest growing brand for a new generation of military service members, veterans, and spouses.
Please direct all partnership and advertising inquiries to email@example.com.
Whether marketing, hiring, or advertising, we have helped over 100 Fortune 1000 companies and numerous more small and medium sized business build authentic ROI generating connections with the military and veterans community.
Our services include:
- Branded Content and Sponsored Editorial
- Innovative employment/hiring solutions
- Job Posts and distribution through the Military Jobs Distribution Network
- Display Advertising
- Influencer and Social Media Marketing
- Custom activations and live events
Some of our clients. We love working with brands that positively impact our audience.
Task & Purpose is a military and veteran-focused digital media company enjoyed by millions of readers each month. Founded in 2014 by Zach Iscol, Brian Jones, and Lauren Katzenberg, Task & Purpose provides authentic reporting and perspectives on the stories that matter to military members, veterans, and the broader American public.
Our journalists have reported on American veterans being abused in Kuwaiti prisons, the deported veterans being forced to work for Mexican cartels, the Standing Rock protests in North Dakota, and drawn national attention to a longstanding legal rule barring service members from suing the government — even in the face of gross negligence, among many noteworthy examples.
Reporting everywhere from The Pentagon to The White House and beyond, Task & Purpose journalists have also garnered important exclusives, such as the first known insider attack in Syria, confirmation of the first Medal of Honor being awarded to an airman since Vietnam, and the practice of private housing companies forcing families into silence in order to have their problems addressed.
Our contributing writers have included Medal of Honor recipients, President Barack Obama, Senator John McCain, the Chairman of the Joint Chiefs, leading influencers, noted authors, and more than 500 military service members and veterans who have shared their hard-earned knowledge and expertise with the broader community.
The parent company of Task & Purpose is Grid North Group, which also includes HirePurpose, a job site for military service members, veterans, and spouses that has helped more than 50,000 veterans with employment and 100+ Fortune 1000 companies, and MilSpouse Festivals, an event-based network for military spouses to be able to build community.
Got a news tip? Email us at firstname.lastname@example.org
Video Producer: Chris Capelluto | email@example.com
Operations: Katie Dexter | firstname.lastname@example.org
Advertising: Cody Kasselman | email@example.com
Talent/Employer Solutions and Partnerships: Steve Amsden | firstname.lastname@example.org
Want to hire veterans? Email us at email@example.com
Want to work with us? Email us at firstname.lastname@example.org
Task & Purpose
1147 Broadway, 3rd Floor
New York, NY 10001
By Amin Saikal
Despite being resilient, the Islamic Republic has been fraught with vital weaknesses, contradictions, and vulnerabilities on both domestic and foreign policy fronts.
By John Bolton
Among the islands of Micronesia, a strange phenomenon occurred after the first Westerners arrived. Not understanding how industrialization had created ships, guns, and cannons, the islanders assumed a strikingly similar response: presuming magic had given the whites "Cargo." Soon, emergent "Cargo Cults" preached a forthcoming doctrine of abundance, believing that if they built the artifices of "Cargo" such as wooden docks, bamboo roads, and dirt airfields, the goods would return.
If at first inclined to scoff at stone-age ignorance, we should consider that the Army's implementation of Mission Command follows a similar pattern. The natives mistook the artifacts of "Cargo" from supporting its factors, processes, and systems just as the U.S. Army is mistaking mission orders and disciplined initiative as the tools of Mission Command rather than a changed Culture.
Consequently, Cargo Cultists provide an example of how not to implement change — one the Army should consider as it struggles to make Mission Command a reality.
By Barry Zworestine
The Many Faces of War is a well-researched, creative, historical, mythological and academic look at war, in the cold and often harsh light of trauma, damaged brains, mythology and a very broad sweep of literature. It cast a light on the shadows lurking in dark, hidden and often unspoken corners of our minds, souls, our faces and the timeless and historical territory of the battlefield.