Whether marketing, hiring, or advertising, we have helped over 100 Fortune 1000 companies and numerous more small and medium sized business build authentic ROI generating connections with the military and veterans community.
Our services include:
Branded Content and Sponsored Editorial
Innovative employment/hiring solutions
Job Posts and distribution through the Military Jobs Distribution Network
Influencer and Social Media Marketing
Custom activations and live events
Some of our clients. We love working with brands that positively impact our audience.
Task & Purpose is a military and veteran-focused digital media company enjoyed by millions of readers each month. Founded in 2014 by Zach Iscol, Brian Jones, and Lauren Katzenberg, Task & Purpose provides authentic reporting and perspectives on the stories that matter to military members, veterans, and the broader American public.
Our journalists have reported on American veterans being abused in Kuwaiti prisons, the deported veterans being forced to work for Mexican cartels, and the Standing Rock protests in North Dakota, among many noteworthy examples.
Reporting everywhere from The Pentagon to The White House and beyond, Task & Purpose journalists have also garnered important exclusives, such as the first known insider attack in Syria, confirmation of the first Medal of Honor being awarded to an airman since Vietnam, and the practice of private housing companies forcing families into silence in order to have their problems addressed.
Our contributing writers have included Medal of Honor recipients, President Barack Obama, Senator John McCain, the Chairman of the Joint Chiefs, leading influencers, noted authors, and more than 500 military service members and veterans who have shared their hard-earned knowledge and expertise with the broader community.
The parent company of Task & Purpose is Grid North Group, which also includes HirePurpose, a job site for military service members, veterans, and spouses that has helped more than 50,000 veterans with employment and 100+ Fortune 1000 companies, and MilSpouse Festivals, an event-based network for military spouses to be able to build community.
Tom allowed me to comment on his contributions to the 'interwebs' on the condition that it be anything but 'fawning;' more of a lessons learned. Sorry this is long, but some (interpreted) history is warranted.
If at first inclined to scoff at stone-age ignorance, we should consider that the Army's implementation of Mission Command follows a similar pattern. The natives mistook the artifacts of "Cargo" from supporting its factors, processes, and systems just as the U.S. Army is mistaking mission orders and disciplined initiative as the tools of Mission Command rather than a changed Culture.
Consequently, Cargo Cultists provide an example of how not to implement change — one the Army should consider as it struggles to make Mission Command a reality.
The Many Faces of War is a well-researched, creative, historical, mythological and academic look at war, in the cold and often harsh light of trauma, damaged brains, mythology and a very broad sweep of literature. It cast a light on the shadows lurking in dark, hidden and often unspoken corners of our minds, souls, our faces and the timeless and historical territory of the battlefield.