On Tuesday at the Association of the U.S. Army's annual conference, Army families had the opportunity to tell senior leaders exactly what was going on in their worlds — an opportunity that is, unfortunately, all too rare.

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DELAND, Florida — A military freefall parachuting team has a better reason to conquer Mount Everest than "because it's there."

The 12-member team, assembled by Complete Parachute Solutions of DeLand, will attempt a world record for the highest-elevation tactical military freefall parachute landing. But it's more than a record. It's validation.

"When CPS says we've landed our parachutes at over 20,000 feet, that means we've done it," said Johnny Rogers, the company's vice president.

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After preliminary fitness test scores leaked in September, many have voiced concerns about how women would fare in the new Army Combat Fitness Test.

The scores — which accounted for 11 of the 63 battalions that the ACFT was tested on last year — showed an overall failure rate of 84% for women, and a 70% pass rate for men.

But Army leaders aren't concerned about this in the slightest.

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The Army has a really optimistic view of Generation Z, and as a Millennial who has been blamed for ruining everything under the sun, may I just say — must be nice!

A new marketing campaign announced at the Association of the U.S. Army conference on Tuesday, called "What's Your Warrior?" aims to "surprise" the prime 17- to 24-year-old target audience for the Army. The campaign aims to cater to what Gen Z wants, which the Army believes is to better themselves and be part of an organization with a bigger purpose.

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The first 11 soldiers were awarded the Expert Soldier Badge on Tuesday after being the first to take the pilot test two years ago during the award's initial testing.

They received the new badge during the Association of the United States Army's annual conference in Washington, D.C.

The ESB is available to all soldiers who are not combat medics, infantrymen, or Special Forces. To be able to take the test, soldiers have to qualify as "expert" on the M4 carbine or M16 rifle and receive a recommendation from their chain of command, according to the Army. The standards test soldiers' skills over a five-day period, per the Army, and includes events like the Army Combat Fitness Test, day and night land navigation, a 12-mile march, and more.

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From left to right: Sgt. Maj. (Ret.) Kenneth Ramos; 1st Lt. Kelsey Cochran; Brig. Gen. Patrick Donahoe; and Col. (Ret.) Steve Leonard (Twitter/Jeku Arce)

For an organization that is constantly shining a light on things that would rather be kept out of the public eye, the moderators of U.S. Army WTF! Moments have done a remarkably impressive job at staying anonymous.

That is, until Monday.

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